Facebook 'Your Algorithm': How to take control of your feed yourself with AI

TVS News AI, editorially supervised, presents Facebook 'Your Algorithm': How to take control of your feed yourself with AI.

Meta is now bringing its AI-powered feed personalization to Facebook: with the new "Your Algorithm" feature, you can add, manage, or hide topics directly – and according to Meta, your recommendations react immediately when you turn the dials.

The principle is dead simple. You tap "interested" or "not interested" – either directly under a post or via the three-dot menu – and the algorithm is supposed to adjust your recommendations in the News Feed and Facebook Reels accordingly.

"Your Algorithm" isn't entirely new. According to Meta, the company had already introduced the feature on Instagram earlier this year and simultaneously launched a similar function called "Dear Algo" on Threads. With the rollout to Facebook, users there now also get direct access to their recommendation logic.

What "Your Algorithm" actually does

Until now, what Facebook showed you was largely a black box – a mix of your behavior, your interactions, and what the company thinks it knows about you. "Your Algorithm" breaks open that automation: you can actively add and manage the topics you want to see in your feed and Reels. After every update – whether "interested" or "not interested" – your recommendations are supposed to react to it immediately, according to Meta.

How to intervene in your feed

Getting started with the new tool is deliberately low-threshold. Facebook users can call up "Your Algorithm" directly or select the "interested" or "not interested" rating via the three-dot menu of an individual post. These two buttons can also appear directly below posts – so you don't have to open a menu first to give the AI feedback.

Instagram and Threads are already doing it

On Instagram, Meta had already introduced "Your Algorithm" earlier this year, according to the company; on Threads, the sister feature "Dear Algo" runs in parallel. With the move to Facebook, Meta is closing the gap in its core product – and you get similar levers across Meta apps to adjust your recommendations toward "more of this" or "less of this."

What this means for you

In short: you no longer have to just be fed by the AI – you can actively tell it what you want to see. In practice, that means after an initial click on "interested" or "not interested," you can expect different posts in your feed and Reels soon. How fine the granularity ends up being, and how reliably the promise of an immediate reaction holds up, will become clear once the feature is rolled out broadly.